CANADA: Snowbombing has announced that 2017 will see the first ever Canadian edition of Snowbombing, launching in association with Coors Light. Taking place at Sun Peaks Resort in British Columbia from April 6 – 10, the alpine festival’s debut will feature the same hybrid of music and winter sports as its Austrian antecedent.
“20 years ago when we started Snowbombing it was a very distant dream to one day do it in North America. Now, with the help of an iconic brand like Coors Light, that dream is to become a reality and we are so proud and excited to be able to launch Snowbombing Canada in the superbly stunning Sun Peaks resort,” said Broadwick Live CEO Gareth Cooper. “Not only is this one of the best ski locations in Canada, but strangely it looks just like our Austrian home, Mayrhofen. We cannot wait to come and share our unique style of après ski and passion for music with the people of Canada.”