Event Genius Pay to make debut in Americas

USA: Festicket’s cashless RFID POS system, Event Genius Pay, will make its debut on the American continent with back-to-back music festivals in March 2020.

Fans at SXM Festival, Saint Martin and Afro Nation Puerto Rico will enjoy the benefits of Event Genius Pay’s cashless tech, including shorter, faster-moving queues at bars and vendors, as well as reduced theft and fraud with less cash in circulation onsite. Organisers will benefit from rich insights into customer spending habits and behaviours.

“It’s a big decision for the festival to go cashless,” said Harry Feigen, Event Director of Afro Nation Puerto Rico. “Bringing technology and processes to a brand new festival will always be challenging but we’re working alongside a partner in Event Genius who’ve proved themselves on numerous occasions in the past and we’re confident of a successful great event for everyone involved.”

“It’s always exciting to bring Event Genius Pay to new territories,” said Reshad Hossenally, Festicket’s Chief Supply Chain Officer and Event Genius founder. “There are events and fans all over the globe that can benefit from the solution and since joining forces with Festicket, our new global offering truly means that no event is too far-flung for us to deliver a successful deployment.”

Event Genius