Is Now a Good Time to Go Into Events? Redevelopment of the Temporary Staffing...
It came as no surprise that after the pandemic, the events industry had to rethink its structure. With financial losses, changes in demand and lack of opportunity, many temporary event staff retrained in another...
Festivals and the Impact of Alcohol Duty Increases
Bryony Balmforth, Director at BAND, accountants and business advisors to the entertainment industry, explains this year's changes to alcohol duty and how festivals need to keep an eye out for the changes in consumer...
Defining Our Place in the Events Industry
We asked Power of Events founder, Rick Stainton, how the organisation's work can turn confusion into definition.
Here is a history lesson. We all know that in the chaos of Covid the whole of the...
Increasing Ticket Sales by Reducing Online Ad Spend
Steve Jenner, TagMix’s Director of Festivals, posits that the universal reliance on paid online advertising is a relic that's costing events more than it's saving. He points to a pioneering wave of marketers who...
Safeguarding and Raising Awareness of Spiking at Festivals
Dawn Dines has a mission: To stamp out spiking. We met at this year's Boardmasters Festival, where the message from the charity she heads up, the aptly-named Stamp Out Spiking, was clearly communicated with...
Amid This Cultural Crisis, it is Vital That Budget Expectations are Managed
Nick Morgan, CEO of The Fair gives his insights into the challenges facing the festival sector, and some potential solutions to help build strength and resilience into the industry.
It’s no secret that our industry...
Festival merch shouldn’t cost the earth
Chris Houghton, CEO of The UK Festival Awards' Official Merch partner, Teemill, explains how their sustainable model for branded apparel radically reduces waste and gives customers exactly what they want.
Across the board, consumers are...
Looking at the bigger picture with event data
As festival season approaches, organisers, partners and sponsors are looking for new ways to measure the success of the festivalgoer experience and its effect on ROI. Caroline McGuckian, CEO of Meshh, discusses the importance...
Accreditation needs Sustainable Suppliers, Not Just Sustainable Products
With event organisers on a mission to become more sustainable. We asked ID&C and Identilam about the moves they are making to help them reduce their environmental impact while reducing waste going to landfill.
Elle...
EXIT Tips Crew Gender Balance
As gender balance across festival line ups continues to grab headlines and attention, Serbia's Exit Festival has bucked the trend and is rightfullly proud to achieve 64% representation for women in their crew. We...
