Insider Insights

Insider Insights

Implementing Technology for your Festival or Event

Growing up in Nova Scotia, Natasha Hillier always worked in the family business whenever time would allow. Her family’s entrepreneurial spirit inspired her to seek out a Bachelor of Commerce degree and McGill University...

The 12 Step Plan for GDPR Compliance

Steve Jenner leads business development in the UK and Ireland for PlayPass, one of the world’s top providers of RFID solutions for cashless payments, crew accreditation & management and access control at live events....


How to Improve the Fan Experience Through Smart Corporate Branding

Antonio Valero is the Head of New Business Models at StubHub, one of the world's largest ticketing marketplaces. In addition to its work with venues, sports rights holders and promoters, StubHub has also partnered...

Five Steps to Make Your Festival More Accessible

Paul Hawkins is the Festival Project Manager for Attitude is Everything, a charity that works with audiences, artists and the live events industry to improve access to live music for deaf and disabled customers....

The Secret to Cutting Queues at Festivals

Nick Hucker is CEO of Preoday, a role he has fulfilled for over a year after initially joining the company as Head of Business Development in September 2017. Prior to joining Preoday, Nick was...

Taking Live Mobile Marketing and VR Performances to a New Level

George Kapellos is Head of Marketing & Partnerships at Mativision, a Shoreditch based company that provides brands and entertainment businesses with the ability to film and broadcast in full 360˚ vision and virtual reality....

How to Make Your Campsites more Hospitable

Reece Miller is the Director of We Are FSTVL, the UK Festival Award-winning dance festival which has just added camping for its fastest selling year to date. Here he discusses how to make your...

The European Festival Market Report 2017

Festival Insights and the Festival Awards are proud to release the European Festival Market Report 2017, an in-depth examination of consumer demographics, preferences and behaviour based on research undertaken during October 2016. The insights...

How to Use Your Live Music Data to Turn a Profit

Janneke van Egmond is an editor and marketer at Eventbrite Benelux. With years of experience as an account manager in the event industry she knows what makes organisers tick (and what keeps them awake...

Event Marketing: Why Promotional Materials Matter

Justin Isles is the Director of The Events Structure, a specialist company in the provision of structures to support events, roadshows and pop-up retail. The sun has finally found its way to the UK and...