The Bacardi Triangle
Long associated with music and entertainment, premium rum brand Bacardi took this to a new level recently with help from global event and brand experience pioneers Broadwick Live.
The campaign – Barcardi’s most successful earned...
Primavera Sound
It is Saturday evening, May 30 and day four of Primavera Sound. We’re standing in the heart of Parc del Forum, right on the coast of the Iberian Sea, where the majority of the...
Liverpool Sound City
While The Vaccines performed some friendly tunes for friendly people on Liverpool Sound City's main stage, we were watching Swans with the rest of the masochists and strangeheads. Headlining the festival's Baltic Stage -...
Striving for the Perfect Lap: in conversation with John Giddings
On August 30 1970 - the Isle of Wight Festival’s second ever Sunday - a teenage John Giddings witnessed the untimely demise of an event that mirrored the hippie movement, not only in timing...
An Interview With Void Acoustics
Established in 2002, Void Acoustics has traditionally set its sights on conquest of the international installed and live-sound markets, covering the entire spectrum of styles and spaces. In recent years it has moved further...
The Parties, Panels and Post-Apocalypse of Liverpool Sound City
Originally modelled on the template set by South By South West, Liverpool Sound City quickly received the pithy but now reductive moniker ‘Scouse By Scouse West’. It was perhaps accurate on the festival’s inception...
Better Entertainment Weather Around the World
The story is all too common. It begins with an average festival morning; stages are prepped and the crew loads in their equipment. Trucks roll in and out backstage, while food carts, beer stations...
An Interview With Lytham Festival’s Peter Taylor
Birthed as a one-night event to commemorate the 70th anniversary of the Battle of Britain, The Festival Previously Known as Lytham Proms has this year expanded into a seven-day series of festivities, including...
An Interview With Definitive Event Policing
If it weren't for security services, festivals would be the perfect microcosm for demonstrating exactly why Anarchist utopias wouldn't work. Taking thousands of try-hard teenagers away from the panopticon of parental supervision and placing...