How to Improve the Fan Experience Through Smart Corporate Branding
Antonio Valero is the Head of New Business Models at StubHub, one of the world's largest ticketing marketplaces. In addition to its work with venues, sports rights holders and promoters, StubHub has also partnered...
How to Win Stakeholders and Influence Them
Rob Tominey is CEO of Mainstage Festivals, a pioneering festival and travel company. Mainstage started with Snowboxx – now the fastest growing winter festival in Europe – and has since set up Kala Festival...
Sociable Distancing at the Tatton Park Pop Up Festival
While many were seeing socially distanced events as an alternative during Covid restrictions, Saving Grace Events’ Rebecca Hartley saw it as an opportunity to bring ideas for a new type of...
A Guide to Getting the Customer Insights You Need
Piers Alington is the co-founder and Managing Director of Feedback Ferret, based in Buckinghamshire. The company was launched to answer the need for a comprehensive end-to-end solution for managing and making sense of open-ended...
The Real Potential of Special Effects
Shaun Barnett is the CEO of Quantum Special Effects. Established in 2009, Quantum has since supplied festivals such as Glastonbury, Bestival, Coachella, Reading and Leeds, and tours as diverse as Metallica, Muse, Take That...
Festivals Should Spend Less on PR and More on Original Content
Black Circle Media is an LA-based creative agency founded by British journalists Ross Gardiner and Jemayel Khawaja. Their clients include Electric Zoo, Oasis Festival, We Are FSTVL, Looptopia, and Red Bull, and their writing...
Sound Diplomacy & The Art of Noise Management.
Back in May, when we spoke to Access The Festival, the name Acoustech dropped into the conversation about suppliers; Access Co-Founder Will Darley was quick to sing the praises of the noise consultants and...
Alternative Applications for IMAG Screens
Ben Miles is a Video Director and Visual Producer who runs a company called Mixed Emotions London. They are specialists in creative visual shows and cutting edge technical video solutions. Ben has worked for...
Increasing Ticket Sales by Reducing Online Ad Spend
Steve Jenner, TagMix’s Director of Festivals, posits that the universal reliance on paid online advertising is a relic that's costing events more than it's saving. He points to a pioneering wave of marketers who...
Festivals Desperately Need a Content-Driven Approach to Drug Safety
Ross Gardiner is a Scottish journalist and editor based in Los Angeles. He is the founder of Black Circle Media — a content agency specialising in festival culture, as well as the acting global...
